Hey, I'm Matt James

I built an audience of 11 million. Now I build yours.

I grew three accounts in three different niches, then turned that audience into a real world performing career. Monetized Brand Builder is the system behind it, built to turn attention into actual income.

Work with me See the proof
TheMagicMatt TikTok with 5.5 million followers
11M+Organic followers across Instagram, TikTok and YouTube
3B+Lifetime views
40+Brands I've delivered content for
6+ yearsCreating content full time
4 daysTo grow a brand new account to 100K
As seen on Canada's Got Talent America's Got Talent Access Hollywood Breakfast TV CP24
Content for Coca Cola Dove Men+Care Warner Bros Epic Games Cash App State Farm Grammarly Instax
Built it for myself first

I built an audience for myself that turned into real revenue. Now I do it for others.

Three accounts. Three niches. One system. Anyone can get lucky once. I did it in magic, then storytelling, then comedy.

Magic@themagicmatt
5M+

The flagship. Most followed magician in Canada.

TheMagicMatt TikTok with 5.5 million followers
Storytelling@mattypstories
1M

No tricks. Just stories that hold attention.

MattypStories TikTok with 897 thousand followers
Comedy skits@mattypskits
100K

In four days. Proof the system travels.

Mattypskits TikTok with 189 thousand followers
From the feed to the real world

Then I bridged the gap into the real world.

I'm a professional magician and mentalist, seen on Canada's Got Talent and America's Got Talent. My content books corporate shows, stages and keynotes for brands like Google, Marvel and the NHL, paying thousands per event.

Matt James live events website, trusted by top brands See my live work at magicmatt.com
From viral clips to sold out theatres

Then I did it for others · Dogs Do Magic

01 · Build a relevant audience
40M+Views
23KNew followers
9.9KYouTube
9.1KTikTok
3.1KInstagram

All from filming the show itself. On YouTube alone, one clip hit 20M views. Every viewer was a potential ticket buyer.

Dogs Do Magic YouTube Shorts, top video at 20 million views
Theatre seat map with almost every seat sold
Second theatre seat map with only a few green seats left
02 · Turn views into tickets Sold out.

We ran the best performing clips as ads. Multiple theatre shows sold out. Grey seats are gone.

Get this for your brand
How I can help

Views are nice. Revenue is the point.

Most creators stop at attention. MBB is built for creators and business owners who want an organic content system that turns that attention into income.

01

Identity

Who you are on camera and why anyone should care. Get this right and everything else gets easier.

02

Offer creation

Something worth buying before you ask for the sale. No offer, no income, no matter the views.

03

Content strategy

Hooks, formats and a posting rhythm that attract the right people, not just more people.

04

Monetization

The bridge from follower to customer. Funnels, DMs and calls that convert without feeling salesy.

05

Authority building

Turn your best content into proof, so people trust you before they ever talk to you.

06

Execution

The part everyone skips. A weekly system you can actually stick to, with accountability built in.

FAQ

Straight answers before you apply.

Still unsure after this? That's what the call is for.

Getting started

Who is this for?

Creators and business owners who want content that actually pays. Coaches, service providers, performers, local businesses and personal brands all fit.

Do I need a big following already?

No. My skits account went from zero to 100K in four days. You need a system, not a head start.

Do I have to show my face?

It helps, but it's not a must for every niche. On the call we'll figure out the format that fits you and your business.

How it works

What happens after I apply?

You book a call. We look at where you are, what's missing and what it would take to get you paid from your content. If it's a fit, I'll show you how we'd work together. If not, you still leave with clarity.

Is this about paid ads?

No. Everything starts organic. Once a video proves itself for free, we can put money behind it. That's exactly how Dogs Do Magic sold out theatres.

How much time will this take each week?

We build the system around your schedule, not the other way around. Consistency matters more than hours.

Results and expectations

How fast will I see results?

Honest answer: it depends on your niche, your offer and how consistently you execute. Some people see traction in weeks. Real income takes sustained work.

Can you guarantee followers or sales?

Nobody honest can. What you get is the same system that built 11M followers across three different niches, and someone in your corner running it with you.

Real talk

I've posted before and nothing happened.

Most people post content. Very few post with a system. That gap is the whole reason MBB exists.

I don't have time for this.

You don't need more time. You need fewer wasted posts. We cut what doesn't work so every video earns its spot.

What does it cost?

Your investment depends on the level of support you need. We'll walk through it on the call once we know it's a fit.

Apply to work with me

Let's see if we're a fit.

Six quick questions. About 60 seconds. If it makes sense, you'll book your call right after.

Step 1 of 6

First, who am I talking to?

Your info stays private. No spam, ever.